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PRSA Philly Lunch & Learn: Fundamentals of Thought Leadership

About this event

PRSA Philly's virtual Lunch & Learn series is designed to be group conversations exploring topics relevant to communications professionals working in corporate, agency, and consulting environments.

The series features industry-leading experts from across the country delving deeper into topics we should all be well versed in as communicators. Each Lunch & Learn series is followed by a Q&A session, and we encourage attendees to continue the conversation by exploring the topic and its implications within your team and organization. 


Learn or refine your approach to preparing your leaders and experts to speak publicly during webinars, virtual conferences, and in-person events.

In today’s digital age, it’s quite common for mainstream and trade media to attend these public events, often reporting on them without directly interviewing your expert before or after. 

Many webinars and in-person events are recorded for later viewing, and some are even live streamed. Attendees also tend to share content in real time via social media. That’s why it’s crucial to prepare your speaker thoroughly before the event.  

What you’ll learn in this session:
  1. Understand how to properly vet a speaking opportunity
  2. Identify the correct speaker
  3. Coach your leader or expert through the entire process
  4. Learn from real-life examples of successful thought leadership.

Presenters:
- Alen Beljin, senior public relations manager, Penske Transportation Solutions

Please email programming@philly.org with any questions.


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Date and Time

Monday, March 24, 2025, 12:00 PM
Videoconference information will be provided in an email once registration is complete.

Event Contact(s)

Scott A Sauer
Event Coordinator

Lisa McCracken - Help Desk
Registration

Category

Virtual Event

Registration Info

Registration is required
Payment In Full In Advance Only
Registration cancellations will be accepted
Cancellation Policy:
All registration cancellations and refund requests must be made in writing fourteen (14) days prior to an event. A refund of the full registration fee, minus an administrative charge of 10% or $10 (whichever is greater), will be given for cancellations received by that date. For cancellation requests received 7-14 days prior to the event, you will receive credit towards a future event that must be used within 12 months of the original event. For requests within one week of the event date, no refunds nor credits towards another event will be guaranteed. Submit all requests to admin@philly.org.
PRSA regrets that refunds cannot be given for no-shows. Substitutions are gladly accepted! Substitutions of registrations are permitted prior to the program and onsite.

Number of People Who Will Attend

Any Non-Member *
$35.00
Students
$5.00
* This can be your primary registrant type. Only one primary registrant type is allowed per registration.
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