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August 2019

Strengthening PR and Digital Strategies Through SEO

August 20 @ 1:00 pm - 2:30 pm
$15 – $35

For years, marketing communication pros have faced the challenge of effectively integrating various strategies and tactics into their arsenal. It’s no easy feat to create a holistic approach and connect the dots between earned media, SEO, PPC, traditional advertising, and organic and paid social media.However, two of these strategies intersect quite easily: SEO and PR. Both share a goal of creating thoughtful content to appeal to a designated target audience.Modern-day public relations professionals have become increasingly aware of the need…

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September 2019

PR Institute

September 10 @ 6:00 pm - 8:00 pm
$250 – $350

The PR Institute is an advanced training program to keep up-and-coming professionals in tune with industry tools and trends. The program is ideal for professionals working at an agency, corporation or nonprofit as well as transitioning professionals looking to break into the public relations field. This is real experience, leading to real opportunities. Participants compete on mock-agency teams to create and pitch an integrated communications plan to an actual client. On a parallel path, participants attend two-hour educational sessions taught…

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November 2019

Pepperpots 2019

November 5 @ 5:30 pm - 9:30 pm
The Lucy, 231 South Broad Street
Philadelphia, PA 19107
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$135 – $165 150 tickets left
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